Smartside is a match between two women… Yaël Gabison, an ex TV show screenwriter and marketing director and Marina Baillon, an ex-financier and headhunter. Two seamingly opposite profiles who share, in 2015, a common desire : allowing people who want to, to get what they want by communicating better !
Obvious for two previously super shy women, who spent their childhood looking down their feet, who felt like parachuting when they were asking for a raise or presenting in front of an audience.
When Yaël discovered the screenwriters techniques, after she joined a well-known TV Show screenwriters team in 2002, she understood that the shortest way to assertion is fiction ! That’s how they decided to apply these powerful conviction techniques to free, to allow to dare, without stress, with confidence, by using structured and reassuring methods, and practice !